Fan engagement

City Football Schools

City Football Schools (CFS) continued to grow, with more than 5,500 young people participating from across eight countries and regions: the US, Canada, India, Caribbean, Argentina, China, the UAE and the UK.

In Abu Dhabi, new sites were established at the NYU Abu Dhabi Campus and in Al Ain, and in India CFS worked with City Football Group Partner Etihad to deliver programmes in new territories Bengaluru and Kolkata.

The City Football Academy (CFA) welcomed children and young people from 26 different countries for the first ever City Football Language programme, using the global language of football to help teach English and improve football skills.

In May 2015, the first ever Manchester City FC Americas Cup took place in San Diego with 238 teams and more than 4,500 players. The tournament grew substantially in its second year: May 2016 saw 326 teams participating, comprising 5,700 boys and girls. Highlights included the U12 Academy team taking part and the Academy Director delivering a coaching symposium.

30 CFS coaches have been delivering a schools coaching development programme in nine Chinese provinces for 15,000 pupils each week, as part of a partnership with China’s Ministry of Education that began in November 2015.

CFS works with a range of Club partners to deliver additional regional events. As part of Digicel’s Kick Start initiative, CFS brought together some of the best U16 players in the Caribbean for a training experience. For Thai partner KFC, winners of the KFC Seven Shoot tournament in Thailand were offered a special train and play experience at the CFA with CFS.